We are excited to now offer effective advertising solutions with Pace Chicago.
The new agreement to serve as advertising partner for all of Pace’s bus and shelter assets began in November 2020, and is now in full swing as we enter 2021.
Our Adsposure Chicago team is in place and serving as Pace’s exclusive partner for transit advertising on their 760 fixed route buses, and 545 shelters throughout Chicago’s expansive suburban areas. In total, the Pace assets cover 3,677 square miles and serve tens of thousands of riders on a daily basis.
“We are thrilled to be partnering with Pace to elevate its transit advertising efforts in and around Chicago’s suburbs,” said Ken Black, CEO of Adsposure. “With this initiative, we will be able to help Pace feed additional revenue back into the local communities, something that is incredibly vital now, more than ever.”
You Can’t Reach Chicago Without Pace
One of the things that attracted Adsposure to working with Pace is the trend towards suburban living around Chicago. This is especially true in 2020, where limited contact and capacity is the norm, and only small groups are being permitted at venues, which has taken away much of the convenience of city living for many.
That doesn’t mean that Chicagoland isn’t thriving, it means that consumers are travelling differently and experience advertising in new ways. For transit advertising, Pace is properly positioned to benefit from the increased suburban activity, and reaching people where other out-of-home media can’t.
Who Should Advertise On Pace Chicago?
Pace and Adsposure offer advertising in many forms that can be ideal for most businesses. The options fall into three main categories:
Bus Billboards & Full Bus Wraps which allow for big impact awareness either in build up for a campaign or event, or long-term to build brands with the entire market.
Bus Interior Cards reach the ridership community in force. Interior cards benefit from having a constant presence with riders. These riders have time, and access to their smartphones while they ride, making this ad type ideal for suggesting direct online interactions!
Shelters offer a unique opportunity to be consistently seen at ground-level, and specific shelter locations can be selected by advertisers and used to promote nearby businesses, websites, apps, and other active campaigns.