Reach tens of thousands of Texas consumers each day with bus and transit advertising
through our partnership with Trinity Metro, the transit authority in Fort Worth.
Outdoor advertising reaches 99% of adults, topping all other media. It's the most effective way to build brand recognition and spontaneous recall with a targeted audience over an extended period of time. Transit ads, specifically, take your company's message into key neighborhoods and areas that other types don't.
Transit ads can't be turned off or avoided like TV and radio advertising, and they reach real people. And, since 70% of consumers spend time outside their homes each day, transit ads capitalize on their time as they drive, walk, or ride to work, school, events and more — in a format they can't avoid. Bigger than life eye-level transit ads will get you the most return on your advertising dollars.
Trinity Metro covers Fort Worth, the 4th largest metro in the U.S. and is the 13th largest U.S. city by population. As part of the Dallas/Fort Worth MSA, advertisers in the Dallas area have the opportunity to substantially increase their reach by including Fort Worth in their advertising as well.
The service area for Trinity Metro includes the cities of Fort Worth and Blue Mound, both of which are located in Tarrant County. The area in total is roughly 350 square miles and has an estimated population of 2.084 million residents, with Tarrant County being the third most populous county in the state of Texas, behind Dallas and Harris counties.
Trinity Metro's services includes fixed routes and express bus services within Fort Worth city limits (including the Alliance area and Denton). They operate 46 independent fixed routes and maintain a fleet of more than 150 buses and 30 paratransit vans and have more than 450 benches available. In 2018, Trinity Metro had a total fixed route ridership of 5.2 million and typically see a daily ridership of 18,000 to 21,000.
Transit advertisers in Fort Worth have the potential to reach more than 1 million people of very diverse ethnicity throughout the city. In addition, the city welcomes many visitors each year for sporting events, concerts, festivals and more.
The following is a list of the major institutions that are served along the routes of Trinity Metro, offering a great opportunity to reach a very wide audience throughtout the city.
The following are a few examples of advertising available in the Fort Worth area. Contact us for a full list of options and rates for each.
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Call us at: 1-833-BUS-WRAP