Reach tens of thousands of Texas consumers each day with bus and transit advertising
through our partnership with Trinity Metro, the transit authority in Fort Worth.

Raising Cane's full bus wrap

Outdoor advertising reaches 99% of adults, topping all other media. It's the most effective way to build brand recognition and spontaneous recall with a targeted audience over an extended period of time. Transit ads, specifically, take your company's message into key neighborhoods and areas that other types don't.

Transit ads can't be turned off or avoided like TV and radio advertising, and they reach real people. And, since 70% of consumers spend time outside their homes each day, transit ads capitalize on their time as they drive, walk, or ride to work, school, events and more — in a format they can't avoid. Bigger than life eye-level transit ads will get you the most return on your advertising dollars.


Trinity Metro covers Fort Worth, the 4th largest metro in the U.S. and is the 13th largest U.S. city by population. As part of the Dallas/Fort Worth MSA, advertisers in the Dallas area have the opportunity to substantially increase their reach by including Fort Worth in their advertising as well.

The service area for Trinity Metro includes the cities of Fort Worth and Blue Mound, both of which are located in Tarrant County. The area in total is roughly 350 square miles and has an estimated population of 2.084 million residents, with Tarrant County being the third most populous county in the state of Texas, behind Dallas and Harris counties.

Trinity Metro's services includes fixed routes and express bus services within Fort Worth city limits (including the Alliance area and Denton). They operate 46 independent fixed routes and maintain a fleet of more than 150 buses and 30 paratransit vans and have more than 450 benches available. In 2018, Trinity Metro had a total fixed route ridership of 5.2 million and typically see a daily ridership of 18,000 to 21,000.

Transit advertisers in Fort Worth have the potential to reach more than 1 million people of very diverse ethnicity throughout the city. In addition, the city welcomes many visitors each year for sporting events, concerts, festivals and more.

The following is a list of the major institutions that are served along the routes of Trinity Metro, offering a great opportunity to reach a very wide audience throughtout the city.

  • Alliance Town Center
  • Amon Carter Museum
  • Bass Performance Hall
  • Bell Helicopter
  • Casa Manana Theater
  • Chapel Hill Shopping Center
  • Crockett Row/West 7th District
  • Dickies Arena
  • DFW Airport
  • Farrington Field
  • Fort Worth Botanical Garden
  • Fort Worth Convention Center
  • Fort Worth Historic Stockyards
  • Fort Worth Museum of Science and History
  • Fort Worth Water Gardens
  • Fort Worth Zoo
  • Hulen Mall
  • Kimbell Art Museum
  • La Gran Plaza Mall
  • Log Cabin Village
  • Modern Art Museum of Fort Worth
  • Montgomery Plaza
  • Panther Island Pavilion
  • Renaissance Square
  • Ridgmar Mall
  • Sundance Square
  • Tarrant County College - all campuses
  • Texas A&M University School of Law
  • Texas Christian University (TCU)
  • Texas Wesleyan University
  • Trinity Metro Administrative Office
  • Trinity Park
  • University of North Texas - Denton
  • UNT Health Science Center
  • UTA Fort Worth
  • Will Rogers Memorial Center

Trinity Metro Advertising Options

The following are a few examples of advertising available in the Fort Worth area. Contact us for a full list of options and rates for each.

Full Wrap

Raising Cane's Chicken Fingers - Awesome Sauce and Chicken -  Full bus wrap ad.

King Kong

Tarleton State University - Texans Know How - King Kong bus ad

Queen - 'Keep Texas Water on Tap Ya'll - Use it. Enjoy it. Just don't waste it. Queen bus ad.


Kong ad on RideKC Bus - It's your time.


King ad on a RideKC bus promoting the tv show The Rookie

Mini King Kong

Mini king kong ad stating - Lead on. Solution Seekers. Horned Frogs. TCU.


Tail ad on back of a bus for Altima Auto Insurance.

Paratransit Vans

Paratransit ad on side of bus for Tarrant Area Food Bank stating - You can create a carefree, hunger-free summer.


Adaire Eyewear bench ad.

Send us your questions or simply give us a call.
You can reach us at (682) 285-2200
309 W. 7th St. Suite #1050, Fort Worth, TX 76102

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