HEALTHCARE
Healthcare brands, seen where it matters.
Scroll Down
WHY IT MATTERS
Healthcare decisions start with awareness.
Patients and families encounter healthcare choices long before they need to make one. Consistent visibility on buses and shelters helps make your name familiar when that decision arrives.
Keeps your care services in view across every patient neighborhood- Builds familiarity and trust well before anyone needs an appointment
- Visible up to 24 hours a day, all year long
- Reaches patients, families, caregivers and hospital staff across your communities
Build awarenessBe the healthcare name people already recognize, long before a need arises.
Local reachPut your message in neighborhoods where patients live, commute and seek care.
Stay top-of-mindRepeated exposure builds recall, so patients turn to a name they know.
AWARENESS
Reach patients beyond the waiting room.
Most healthcare decisions happen before anyone walks through your door. Transit advertising puts your brand into the everyday trips people already make, on the way to work and around the neighborhood, long before a need becomes urgent.
Before they need care
Stay visible while healthcare is a consideration, not an emergency.
While commuting
Appear in daily travel routines, where your message has time to land.
Around your facilities
Appear in daily travel routines, where your message has time to land.
In local communities
Reach people living, working, and raising families nearby.
ADVERTISING SOLUTIONS
Your healthcare brand, in every format
INTERIOR · LONGER DWELL
EXTERIOR · ROAD VISIBILITY
EXTERIOR · FLEXIBLE
STATION · HIGH VISIBILITY
EXTERIOR · COMMUNITY REACH
STREET LEVEL · LOCAL REACH
WORKS WITH YOUR HEALTHCARE TEAM
Your big idea. Our large-format know-how.
Our designers support your healthcare marketing team, not replace it. You keep the concept and full creative credit. We help make sure every format is ready to print, with your sign-off before anything runs.
What we hand your team
- Layered templates for service names and locations
- Prepress notes on legibility and phone numbers
- Color proofs that keep care brands accurate
- Every format adapted, returned for brand sign-off
THE HEALTHCARE ECOSYSTEM
Built for every part of healthcare.
Healthcare decisions rarely begin with a search. They begin with a name a family has noticed over time. Transit carries your message through the neighborhoods your hospitals and clinics serve, reaching patients, caregivers and staff on the same streets, so your care services feel close, familiar and easy to choose.
Build awareness among patients across the communities your hospitals and clinics serve, so your system is the familiar name when healthcare decisions come up for local families.
Help members learn about plan options and keep your name visible through open enrollment each year, so choosing coverage feels clearer and more familiar for local households.
Introduce physician practices to the neighborhoods around them, so patients looking for a new doctor already recognize the group name and where its offices are located nearby.
Keep urgent care and emergency locations familiar before anyone needs them, so people know exactly where to go when a sudden illness or injury happens without warning.
Tell patients and referring communities that specialized care is available close to home, from cardiology to orthopedics, without a long search for the right provider or specialist.
Remind neighbors about in-house pharmacies, refill convenience and community health programs, keeping your pharmacy top of mind for everyday prescription needs, pickups and routine questions about their medications.
Reach older adults and their families with paratransit and bus placements, introducing communities, care options and tours to people who are planning the next chapter of life.
Public health departments, blood centers and community health centers use transit to promote screenings, free clinics and donation drives to residents across the whole city every season.
THE TRANSIT ADVANTAGE
Media your patients meet in their daily routine.
Daily visibility
Patients see your name on the streets they use throughout every ordinary day.
Neighborhood care
Buses and shelters carry your message into communities your clinics and hospitals serve.
Recognized name
A name seen often feels familiar when someone chooses a doctor or hospital.
Experiences shared
by our clients
It really demonstrates our commitment to the community and our commitment to having accessible transportation available within our community.
Jenna KnoxExternal Relations Manager, Broadlawns Medical Center, Des MoinesWe have a survey. We ask, 'Hey, how did you hear about Park DuValle?' More and more people are saying, 'Hey, I saw the advertisement.'
Dr. Swannie JettCEO, Park DuValle Community Health Center, LouisvilleOne of our communities in Newburgh is mainly Congolese, Syrian, Turkish, Cuban population, a lot of them hear about it based off the wraps on the buse.
Dr. Swannie JettCEO, Park DuValle Community Health Center, LouisvilleStart Your Healthcare Campaign
Good to know
Answers to your advertising questions
Your message runs on buses, shelters, interiors and paratransit vehicles in the market you choose. We recommend formats and a flight length around your goal, and three months or more is the usual plan for building familiarity.
We plan format, timing and city. Buses are assigned daily and routes change, so we do not promise a bus will pass a given clinic. Shelters stay in one place, which suits a message tied to a location.
Hospitals, health systems, clinics, community health centers, insurers, senior living communities and public health departments all advertise on transit. Creative is reviewed against each transit authority's advertising policy.
Depending on the market: full bus wraps, King, Queen and Kong panels, rear and Supertail ads, interior cards, shelters and paratransit. Benches are in Fort Worth and Tulsa, and rail is in St. Louis. Availability varies by market.
Price depends on the format, the market and how long the campaign runs. Tell us your goal and we will build a plan and quote around it.
Fill in the form or call 833-287-9727. An account executive recommends formats and timing, and we develop the best campaign plan before the creative begins. You can also track results by asking patients how they heard about you.