Reaching public transit riders just became more impactful! As brands look to create experiences and “moments” for their audiences to step into, Adsposure is adapting our interior advertising options to offer an on-vehicle campaign that stands out, feels intentional, and is memorable. Experiential marketing is only growing in popularity as people turn away from digital experiences and look for in-person opportunities to understand the look and feel of a brand, and that’s why Adsposure is rolling out interior takeovers across the country.
Adsposure is now offering interior takeover bus advertising in all U.S. markets. An “interior takeover” refers to creating a truly immersive experience inside the bus, with advertisements along the ceiling, the backs of seats, and across other surfaces of the vehicle. So, if your business or organization is hoping to make an impact with public transit riders in 2026, consider adding an interior takeover to your next advertising campaign!
Here’s more information on Adsposure’s interior takeovers:
What’s Included in an “Interior Takeover”?
An interior takeover includes advertisements on many of the flat surfaces within the inside of the bus. Instead of being limited to a set number of interior cards or one single Michaelangelo across the ceiling, an interior takeover is a package of advertisements spanning many of the usable surfaces, including backs of seats, ceiling space between traditional ad placements, and panels near the staircase.
Due to variation in bus types, an interior takeover may look different in each market, but all variations will make a major impact and create an experience riders won’t forget.
What Does an Interior Takeover Look Like?
One of the most prominent interior takeovers we’ve done previously was for Go(o)d Co in Cincinnati. Our designers brought their vision to life bringing their brand inside a Metro bus, covering the ceiling, the rear interior wall, panels near the staircase, and the backs of bus seats into a visual depiction of their brand and signature style.
Here’s a video showcasing the takeover:
This advertisement is still one of the most talked about campaigns years later, because of the creativity, innovation, and impact it made on riders.
Additionally, we’ve done other examples of interior takeovers in Fort Worth and Des Moines. Here are photos of those:
What’s the Price and How Do I Get Started?
Pricing is set for interior takeovers in each market, so there is no fear of a la carte pricing or only certain pieces being included. To get rates in the specific markets you’re targeting, and to learn more about how an interior takeover can elevate your brand’s presence, please reach out to our local sales team through our online Contact Us form, or at 833-940-1276.