Go(o)d Company Interior Takeover
Written by AdsposureNov 26, 2022 | 2 Min Read
Capturing Passenger Attention: Interior bus advertising places promotional messages directly in front of passengers during their journeys.
Immersive Advertising Format: An interior takeover uses the bus’s interior space to create a more engaging and noticeable brand experience.
Targeted Audience: Unlike exterior bus ads, interior advertisements primarily reach people traveling on public transport.
Creative Brand Promotion: Interior advertising can help businesses communicate their message through eye-catching designs and memorable visuals.
Why sell 1% of your bus instead of the full 100%? Most companies think of transit advertising as a single rectangle on the side of a bus.
Increasing Creativity with Available Transit Space
Why sell 1% of your bus instead of the full 100%? Most companies think of transit advertising as a single rectangle on the side of a bus.
We see the entire bus as a canvas, both inside and out.
A local streetwear designer wanted to advertise his brand to bus riders in Cincinnati in a creative and memorable fashion that felt true to his brand identity.
Our team identified 35 unique ad spaces inside the bus and designed a complete interior takeover that also incorporated the SORTA logo.
Interior spaces that are normally ignored, such as the back wall, seats, and interior panels, were incorporated into the design resulting in a beautiful, unique, and eye-catching interior takeover.
We also made good use of QR codes so riders could easily access the store’s website while on the go.
Getting support for your transit campaign
Every effective campaign starts with a clear goal and a partner who knows the market. If you want to reach your community across Louisville or any of our markets it helps to see how transit advertising works in practice. Park DuValle’s story and the Adsposure team are two good places to start.
Talk to our Team
